Reimagining a Rural Site to Create Contemporary Community Living A Project By: Cannon Clarke Group Location: Fakenham, Norfolk, United Kingdom Project Summary: Cannon Clarke Group have designed a distinctive sustainable residential development in Fakenham, Norfolk, transforming a previously approved six-dwelling scheme into a carefully considered seven-home development. Through a complete redesign of the site layout and architectural approach, the project enhances both development value and placemaking, creating a contemporary rural community rooted in sustainability and modern living. Project Detail: Located on the edge of the historic market town of Fakenham, the Water Moor Lane development demonstrates how thoughtful architectural intervention can significantly improve both the commercial viability and overall quality of a residential scheme. Cannon Clarke Group were appointed following the approval of an inherited Outline Planning Permission for six dwellings. Whilst the principle of development had already been established, the original proposal failed to fully respond to the site’s potential, offering a fragmented layout with limited architectural identity or sense of place. Rather than simply progressing the approved scheme, the practice undertook a complete re-evaluation of the development strategy. By carefully reconsidering the site layout, circulation, and orientation, Cannon Clarke were able to introduce an additional dwelling whilst simultaneously … Continue reading Sustainable New Build Development